As promised, more on my week -- after the BIONICLE meetings were through, the LEGO Club/Community team piled into a bus and drove 90 minutes to the very western coast of Jutland to a little seaside hotel. Instead of doing our quarterly meeting in Billund like we usually do, it had been decided we would get away for a little while from the stresses of the office.
Almost the entire team was there, so it was quite a few people. The meeting was about planning our projects for next year and on through 2010. There is a lot on tap in terms of fan interaction and reaching out to fans to involve them in what LEGO does. (You know, LEGO is one of the few companies that actually puts any time and money toward working with and listening to their community of fans, adults and kids. Some companies don't want to, and some don't know how, but it is something LEGO considers a priority.)
The main thing I will be working on, other than the magazines, is working with our new web producer, Sage, on the LEGO Club web site. The site used to be updated more frequently than it is now and have more on it, and that is something we want to get back to. So don't be surprised if you start seeing some BIONICLE content popping up there now and then.
We also got a lot of free time this trip. We spent it down in the hotel's game room playing ping-pong and such, or walking the 300 yards to the beach. The beach there is still dotted with German bunkers left over from World War II, so it was quite something to walk around in them and feel you were seeing part of history.
One bittersweet note is that Tormod, who is the man who has been overseeing LEGO Community for a few years now, has decided to move on to another role in the company. Management named an excellent replacement for him, who we are all looking forward to working with, but Tormod is a tough act to follow. I have met few people in my career who was as fair, as sharp, and who loved community as much as he does. Fortunately, in his new position, he will still be dealing with fans and finding ways to give them what they want -- but we will miss him on our team a lot.