6 replies to this topic

[Hapori Tohu]

No, we're not talking about the Lego Batman film. Lego, their first full-length theatrical film not based on any existing IP, has been bumped to release three weeks earlier than expected. The original release date was February 28, 2014, and the new date is February 7, 2014. While this doesn't seem like much in the long run, the gap will seem significantly greater as the release date inches nearer.

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[TheSkeletonMan939]

Probably because some other film was on or near that first date. That's why the 2014 Teenage Mutant Ninja Turtles film has been moved up a few weeks, so as not to end up opening the same day as the upcoming Godzilla film.

[shellshock]

I am just surprised to see Lego putting one of their movies in the box office. Why couldn't they do this for Bionicle?

[Lyichir]

I am just surprised to see Lego putting one of their movies in the box office. Why couldn't they do this for Bionicle?

Probably because general Lego has a wider audience than Bionicle ever did. Everyone and their mother is at the very least aware of the Lego brand. Even people who haven't touched a Lego brick in 30 years might go to see this movie so long as they have fond memories of Lego from their childhood.

[Toa Smoke Monster]

At least its not coming out 7 or 8 months after it was originally suppose to come out, like G.I. Joe Retaliation.

[Alyska]

I am just surprised to see Lego putting one of their movies in the box office. Why couldn't they do this for Bionicle?

The Bionicle films were made for video/DVD. The image quality and animation budget are not designed to be viewed in theatres. The average mainstream animated film has a budget above $50 million, and TLR had a budget of about $4 million. When the feature-length pilot of Star Wars: The Clone Wars was released in cinemas as a last minute decision, it received overwhelmingly negative reviews about the animation quality and kid-centric plot. If TLR was released and marketed as a theatrical film, it would be a laughing stock.

This is a movie designed for theatrical release, and has a cast, production crew and budget to match. I do sort of agree with you, though- Hero Factory will be getting an animated/live action film released in theatres sometime in the next few years, and if Bionicle had stuck around just a few years longer (and perhaps if TLR had not been made, given the nature of the contract), it's almost certain that it would have received that treatment.

[Lenny7092]

Hmm... I think they do not want to keep the Lego fans waiting too long, too.

Edited by Lenny7092, Nov 22 2012 - 11:19 PM.