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So I went on a trip today and saw the Lego store in a shopping mall. I went to this same store back in 2011 and I thought I would go in there and look at the prices and have a quick browse. Except this was different. Normally speaking in Britain when you enter a store you will normally enter with no contact from the employees. You will simply walk in and start looking in the isles. The employees will only approach you if you've been in the same isle for a while or if you ask them. It was like this when I went to the same store in 2011. I went in, browsed in silence, found what I wanted and took it to the cashier (with some small talk). However when I went in this time there was a guy at the entrance to greet you. I thought this was a bit odd but I shrugged it off. So I looked around for a few minutes until I got to the star wars section. I looked at the constraction figures a bit until one of the employees approached me and very enthusiastically (either these people were told to act or they REALLY enjoyed their jobs) asked me about what sets I was interested in. What was interesting was that when I mentioned I liked the buildable action figures she pointed at the brickheadz. The cheapest option available. When I mentioned I was just browsing and had no money they all quickly abandoned me. From what I hear this is apparently what American store clerks are like. Where they greet you at the doors and ask if you need anything all the time. Apparently it's referred to as "the customer is king". I'm sure Americans might find it strange that I found this disturbing but you have to understand I've been in many places on this island and ever since I was born I've gotten the same treatment. I browse in silence and if I see something I want I buy it. Maybe on occasion talk to the employees a little and go about my day. I was honestly so disturbed by the experience I went and checked other toy stores in the same area to see if it was a regional thing. I didn't receive this kind of treatment. I was allowed to browse and leave in peace. I found it simply uncomfortable. Which also makes me wonder if they did this because they're desperate for sales. That's the only way I could make sense of it. Go with this weird enthusiasm and tone of voice in the hopes of driving sales. Seeing as I got the normal treatment when I was in this store in 2011. It makes me kinda worry about Lego's financial state if it got to this point. Maybe I am looking way too deeply into it. But in this country that sort of stuff doesn't really happen. I never had this kind of shopping experience until today.- 9 replies
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