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LEGO Director Ranked as Top PR Innovator


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The Holmes Report recently put out their list of the top 25 public relations innovators in EMEA (that's Europe, Middle East, and Africa), the people "who are shaping what influence and engagement will look like tomorrow." Among them was Lars Silberbauer Andersen, the global director of social media, search & video for The LEGO Group. When you see LEGO engaging with people and posting content on Twitter, YouTube, Facebook, and other social media, it's him you have to thank. Congratulations to Lars on being recognized for his achievements, and let's hope LEGO continues to do a great job innovating in all areas of its business.

 

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