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BZPower in Billund


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In case you weren't paying attention to our social media accounts today, BZPower is currently in Billund, Denmark for the first ever LEGO Fan Media Days. Go check out our Instagram, Twitter, or Facebook accounts for all the pictures we've been posting, and follow us to see what else we share. Tomorrow we'll have the chance to interview some set designers and other LEGO staff, so if there's anything you'd like us to ask, send us a message on one of those accounts so we see them!

 

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Is the Lego House the same one as the Ideas house or Innovations house? This trip looks awesome and like complete fun.

The Idea House is a sort of private museum of the history of LEGO, built around the original home and workshop of Ole Kirk Christiansen (who founded LEGO in the 30s). It's mainly for the benefit of LEGO Group employees and occasional visitors (business partners, Inside Tour participants, etc). It's not designed to handle public visitors. The Vault underneath is an archive of sealed LEGO sets from throughout the decades. Most of the older sets there are bought from or donated by fans, so it's not a complete record of all the sets there have been, just those that LEGO has been able to acquire. There's also a cool room where they show various LEGO knock-offs side-by-side with the real products they're based on, to give a sense of the difference in quality and what sort of counterfeiters LEGO is up against.

 

The Innovation House is the LEGO Group's design headquarters. It's extremely private. I went to Billund for the Inside Tour last year and we were only allowed to see it from the outside. They have giant shutters on the windows to protect their privacy when the need arises. It's the place that has the big metal slide that you see in all the photos, though employees don't actually use the slide a lot because they need to take their shoes off. Kids who visit for focus testing love it, though.

 

The LEGO House is still under construction and not open yet, but it's supposed to open next year. It's going to be an attraction that's largely open to the public. The decision to create it was motivated by the high demand for a public attraction in Billund where people of all ages can learn about LEGO. It will also include some more private areas like conference rooms for LEGO to meet with business partners.

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Good to know! Hopefully I can get the rest of my family to sign up for the tour next time it's open.

 

 

 

Is the Lego House the same one as the Ideas house or Innovations house? This trip looks awesome and like complete fun.

The Idea House is a sort of private museum of the history of LEGO, built around the original home and workshop of Ole Kirk Christiansen (who founded LEGO in the 30s). It's mainly for the benefit of LEGO Group employees and occasional visitors (business partners, Inside Tour participants, etc). It's not designed to handle public visitors. The Vault underneath is an archive of sealed LEGO sets from throughout the decades. Most of the older sets there are bought from or donated by fans, so it's not a complete record of all the sets there have been, just those that LEGO has been able to acquire. There's also a cool room where they show various LEGO knock-offs side-by-side with the real products they're based on, to give a sense of the difference in quality and what sort of counterfeiters LEGO is up against.

 

The Innovation House is the LEGO Group's design headquarters. It's extremely private. I went to Billund for the Inside Tour last year and we were only allowed to see it from the outside. They have giant shutters on the windows to protect their privacy when the need arises. It's the place that has the big metal slide that you see in all the photos, though employees don't actually use the slide a lot because they need to take their shoes off. Kids who visit for focus testing love it, though.

 

The LEGO House is still under construction and not open yet, but it's supposed to open next year. It's going to be an attraction that's largely open to the public. The decision to create it was motivated by the high demand for a public attraction in Billund where people of all ages can learn about LEGO. It will also include some more private areas like conference rooms for LEGO to meet with business partners.

 

                 pirate wreck  

 

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