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Toy Fair 2017: Identitoy


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teaser_TF17_Identitoy_7232.JPG

Identitoy had a booth with their app ready to demo at this year's Toy Fair. We haven't had a chance to dig into the app ourselves yet, but during the demo we were able to see it add waves below a boat and thruster exhaust behind a spaceship. Impressively, the app is able to identify where the brick-built model is on the screen (and place special effects appropriately) even without the use of the specialized baseplate.

 

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