Toy Fair 2018: Basic Fun!
Posted Dec 22 2018 - 07:13 PM
Basic Fun is a conglomerate that owns a number of popular brands. Some of those are brick-based construction toy licenses like OYO Sports, Exploding Kittens Collector Construction, Bendy and the Ink Machine, and Arcade Classics. This year, however, they were celebrating their recent acquisition of K'NEX. Presumably, having a higher-quality brick brand in their stable will result in better products across the board (they strongly implied plans to rebrand other lines under the name "kollectibles by knex"). For the 2018 show, however, they were still showing all their brands separately, and they had not yet combined any of them. We asked Basic Fun! for a brief tour of their brick-related toys and have pictures of those from their booth below.
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