How Innovation Nearly Killed LEGO
Posted on Monday, July 15th, 2013 at 10:45am by Micah, BZPower Reporter
While we've already reported on Robertson's new book, Brick by Brick, GSR has uncovered another interesting interview with the author: How too much innovation nearly killed The LEGO Company. It offers a particularly interesting insight into the failed Galidor line and and how desperate the company was to create something new for the market. I recommend giving it a read!
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