Why Icarly Is Doomed
Yes, you heard me. The show is going to crash and burn soon. For, on the surface, it appears a legitimate, unique concept for a children's entertainment program. But its interactive factor is the key to its downfall. Nickelodeon has seen a drop in quality over the years, and when you combine that with an attempt to cash in on what were once underground, cool trends on the Internet, you can see a disaster waiting to happen. More traditional media is trying to subjugate new media formats, trying to bring them into their fold for new commercialization. For, you see, since iCarly depends on user-submitted content, which is then integrated into its trendy 'iCulture' theme, it will slip up. Despite all the legal forms and all the failsafes, and all the precautions, and all the double-checkers in the world, somebody will submit a video that is not their own, or something that copies an original (or worse yet, copyrighted work), and it will air on Nickelodeon. Youth, being drawn to the show because it imitates the home-grown productions one can find online, will notice, and then older people will notice, and it is likely that a lot of these older people will be people with technology blogs or something like that, who are watching the show to observe Nickelodeon's attempts at cashing in on online film stuff. They will post about it, and the news will get a hold on it. A media blitz will ensue. Nickelodeon will be brutalized with bad publicity. The show will come under scrutiny, and then demands for its cancellation. Miranda Cosgrove, the girl playing Carly, will have her reputation ruined. Lives will fall apart and lawsuits will ensue. You see? It's all too easy for somebody to use software to just rip an online video, and then pass it off as their own.
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