I could see the argument if there were sets like "Housewife's Grocery Run" or "Linda the Secretary" (complete with a touchy, inappropriate male overlord), but I don't see that. Sure, one of them is a beautician, but you've also got an inventor, a veterinarian, a singer and a baker. Those are hardly sexist vocations. You could also point out that all of these girls are running their own businesses and/or careers rather than reporting to a higher-paid male, waiting tables or taking care of Bobby, Jr. Yes, they're girly. Yes, not every girl fits the cultural standard of "girly," we get that. But this isn't telling girls that they need to be pretty and get good at cooking so they can find Mr. Right, raise a family and never have a career. It's just exemplifying what a lot of girls (certainly not all), especially at a young age, actually like: animals, clothes, bright colors, etc. I don't see the problem.