It looks like it'll be funny, heartwarming, and spectacular looking, while paying homage to the Lego experience.
The sets are fantastic and really capture the spirit of Lego creative play.
It seems that it could generate more interest in Lego among the non-FOL population.
My upcoming meetup will give me a chance to see some of my BZP peeps without having to wait six more months for Brickfair VA.
And finally, it seems like other Lego fans will love it too. Not in the cult "there will never be anything better" sense that some people still cling to Bionicle with. Not in the "ha, ha, I like this ironically" sense that some people treat the Hero Factory or Ninjago or Chima or even the once loved Bionicle media with. Not in the "oh well, I guess the kids will like it" sense that the jaded AFOL community tends to view more whimsical themes with. And I certainly don't see the "Lego is doing everything wrong" perspective that I can't seem to escape whether I'm on BZP or Eurobricks, talking about sets or story, coming from revolutionary progressives who feel Lego isn't doing enough or from sexists or racists or otherwise backwards old geezers who feel Lego is doing too much. From what I see, the Lego fandom seems to largely be coming together in genuine, heartfelt appreciation for what this movie's shaping up to be. I'm sure once it's over BZP and Eurobricks and Tumblr will find things to complain about what it did or didn't do, but for now discussion of the movie is one of the few aspects of Lego discussion that doesn't tend to end in arguments or end up written off entirely by all but a select devoted fanbase. And I appreciate that.
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