Hapori Tohu Posted August 21, 2015 Share Posted August 21, 2015 ListenFirst recently published their Digital Engagement Ratings for the second quarter of 2015, ranking companies on their social media engagement on YouTube, Twitter, Facebook, Instagram, and other platforms. Smart Blogs reported on the rankings informing us that LEGO was the top brand from April to June. Their YouTube channel, which published over 700 videos over that time, was the driving factor of that rating, catapulting it ahead of MTV, Hasbro, NFL, and Coca-Cola, who rounded out the top five. It seems that not only is LEGO making great sets, they're engaging with their fans better than most other companies out there! View the full article 1 Quote News Forums Q&A Link to comment Share on other sites More sharing options...
Makaru Posted August 21, 2015 Share Posted August 21, 2015 Clearly they have not seen the official Sonic the Hedgehog Twitter account. 2 Quote Spoiler Alert Link to comment Share on other sites More sharing options...
Ford Posted August 21, 2015 Share Posted August 21, 2015 And people say that Lego doesn't care about their fans... pfft. In all seriousness, they do have a great marketing scheme that has transitioned well to social media platforms. I applaud Lego; they're doing a great job as it is, and being in the number one spot is, to me, a confirmation that they're doing something right. 1 Quote http://i.imgur.com/kbP5Svg.gifhttp://i.imgur.com/O8CcqC5.pnghttp://i.imgur.com/kbP5Svg.gif Link to comment Share on other sites More sharing options...
fishers64 Posted August 21, 2015 Share Posted August 21, 2015 Lego has more videos on YouTube than MTV. Lego has more videos about a kid's toy then MTV has videos...and it's music video service. I mean, there is got to be a lot more music videos on MTV in a month than the 700 Lego videos. This is why vevo exists. 1 Quote Hero Factory RPG | Bionicle Mafia XXIX: Storyline & Theories Link to comment Share on other sites More sharing options...
Taria Pakari Posted August 21, 2015 Share Posted August 21, 2015 Clearly they have not seen the official Sonic the Hedgehog Twitter account. That Twitter is a thing of beauty. Quote Link to comment Share on other sites More sharing options...
Toa Smoke Monster Posted August 21, 2015 Share Posted August 21, 2015 And Lego continues to beat everyone at everything! Joking aside, this is really cool news. Hopefully Lego continues to stay this successful! 1 Quote Everyone is one choice away from being the bad guy in another person's story. Link to comment Share on other sites More sharing options...
Maskmaker of Light Posted August 22, 2015 Share Posted August 22, 2015 Wow! That is great news! LEGO's really been stepping up their game. Quote Vote in the 2016 Set Poll! 3 Votes Maximum. http://strawpoll.me/6685187/r Link to comment Share on other sites More sharing options...
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