(I'm still allowed to revive this topic, right?)I would keep the original story as it is, just ironing out a few minor points, and have all of the old sets available through s@h (unrealistic, I know). Then I'd overhaul the bionicle website so you can look up anything you'd like to know more about (explained first in one sentence so you know what it's about, then in a paragraph so you know the basic facts, and then you can keep reading an entire encyclopedic article if you want.)Every year, I'd have a main story set on Spherus Magna that can be followed through webisodes* and things like characters' diaries, with frequent updates, as well as novels for people who like to read it that way. The website and novels would more or less be telling the same story and you wouldn't really need the novels to keep track of it all, but the novels would do things like focus more on certain characters and perspectives. These main stories would have corresponding sets released.I'd also hire a few talented writers who are into Bionicle (Greg, Bonesiii, Ballom...), not only to do the novels but also to do web serials. These may either tie into the main story chronologically (like most serials have done so far) or be flashbacks, and might occasionally have their own tie-in sets (possible s@h only).Last but not least, I'd explore the possiblities of a MMORPG set at the same time as the main story, that could, aside fom just being a playable game, be used as a medium to find out new things about the story. Very important events in the main story would be reflected here.*I'd say in 3d as my first instinct is to think that holds more character than 2d, but then there's The Legend Reborn and Avatar: the Last Airbender to prove me completely wrong. So they'd probably be 2d, which (I think) would also be cheaper.EDIT: for set design, I'd stick to the style we know, but instruct the designers to make sure that every set has something that certainly makes it "worth buying", like using rare colours, an innovative torso design... Also use bright, mata-era colours more often.